It's the season 5 finale! Summer is almost here, and for some, it feel like it's time to PANIC!

We get it, you get it, your fellow leaders get it. The sprint up to staff arrival and camper arrival can get overwhelming. On this episode, we'll talk through seven things you, your staff, or your colleagues may be starting to feel panic about, and how to find some focus amidst the "too much."

In our #QuickQampQuestion, we'll also share the single most-impactful thing executive/director-level leaders can do right now for your camp.

Thanks for an incredible season, friends. What an honor to walk with you through this season of ministry!

Quick Links: Camp Enrollment Cliff Episode, Summer Fundraising Tips, Summer Staff Support Systems, #StatOfTheWeek

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Character.

This word is, as our guests on this episode will say, a "big tent" concept. As the American Camp Association has been exploring, building, and developing the Character at Camp Initiative and the Character at Camp Grant Program, the word character has had a galvanizing, unifying effect. We can be aligned in seeking to create experiences that develop something deeper beyond the outdoor-driven fun, even as we differ in method, model, and even mission.

On this episode, we're joined by two members of the team at ACA that strategizes and implements Character at Camp. Brian Massey serves as Director of Innovation for ACA, and Dave Bollen serves as a Character at Camp Grant Success Manager.

These dynamic leaders will share where the initiative is now, where it's going, and they'll peel back the curtain a bit on what it takes to successfully be a part of this mission as Character at Camp moves forward, including some keys to submitting a compelling grant application.

Quick Links: Character at Camp Initiative, Character at Camp Grant Program, Wave 2 Application Information, Upcoming Webinars, Contact the Team, ACA Now Newsletter

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They're coming. And then, they're staying, and working, and playing, and praying, and connecting, and serving, and living this moment of their lives together at camp.

Your staff, when fully equipped throughout the summer with three things they need to thrive, will be a difference-making, camper-retaining, relationship-forging, joy-slinging force at your camp. This is true for "classic" summer youth camps with young adult staff and remains true for hosts and hospitality teams at camps or retreat and conference centers.

We're borrowing from educators in sharing 10 things in 5 categories: a person, place, thing, idea, and action. You'll find each of these 10 concepts actionable now, and able to get plugged in and/or contextualized for your community still before this summer.

Our #StatOfTheWeek reminds us how deeply summer staff tasks must be connected to your mission, and they should know it.

Quick Links: Summer Staff Findings, Holy Ground 2026, Downloadable Staff Resources, #StatOfTheWeek Graphic

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This episode features good friends of ours, Jess and Jessica, who lead vibrant associations of camps, conference centers, retreat centers, and farms. We'll hear where, how, and why generating insights and then using them well is becoming increasingly impactful and consistently critical to decisions, actions, and strategy at each layer of outdoor ministries.

Jess Elfring-Roberts serves as the Executive Director of Episcopal Camps & Conference Centers and Jessica Gamache serves as the Executive Director of United Methodist Camp & Retreat Ministries. These bright voices bring different perspectives, experiences, skill sets, and organization models, and yet deeply aligned missions.

As a camp leader, you are living and working in the "both/and" often, with a focus on ensuring your individual ministry is thriving, while also knowing you're part of something bigger, spanning geography, theology, and praxis.

Quick Links

ECCC

UMCRM

Camp Research Hub (project findings)

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We're in an action phase at camp, or at least we hope they are in an action phase. That "they" is camper parents.

On this episode, we're laying out five strategies backed by recent insights that can help lead parents to the critical actions we want, and need, them to take right now. We want to lead them to register, recruit, and retain. These key actions, and leading as many parents as possible to take them confidently and decisively, can be catalyzed by our intentional intervention and effective engagement.

Each strategy is then paired with an attainable action that we can take right now that will help lead these parents to action. Grab your favorite notepad or task manager and get ready to contextualize your next steps.

Plus, our #StatOfTheWeek highlights where we were post-camp 2026 with parent likelihood to recommend camp, and helps us wonder what we're doing to equip and empower those enthusiasts to tell our story.

Quick Links

Camper Recruitment & Retention Playbook - Travis Allison

Immersive 1st & Day Camp Community - Dan Weir

Cho-Yeh Cookies

Tic Tac Toe Marketing for Camps

#StatOfTheWeek

Why Camp? Kit

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On this episode, we're around a table with five incredible camp leaders bringing different perspectives from their role, to geography, to camp journey, to denomination, and more. We're sharing this table while gathered at Camp Wapo in Amery, Wisconsin for CampWell X Sacred Playgrounds - a training event around well-being at camp in partnership with our friends at the Alliance for Camp Health.

We know summer staff are the heart of many of our ministries. We also know that camp builds incredible skills and consequential character. The question is, how? What does it really look like, and how do camp ministry practitioners create space and facilitate an experience that does this?

Jared guides a conversation around the mic with Jess Gulseth from Red Willow Ministries, Jesse Klosterboer from Sugar Creek Bible Camp, Hazel Banisky from Camp Wapo, Aidan Tack from Covenant Point Bible Camp, and Henri Santelman from Luther Crest, uncovering some of the on-the-ground, happening now things that actually build the summer staff experience in a way that impacts these young adults, for life.

Our #StatOfTheWeek shares what can happen when a summer camp staff experience creates space for God to call people to a life of professional ministry.

Quick Links

Camp Builds

CampWell x Sacred Playgrounds

#StatOfTheWeek

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There's a shift coming, and it affects camp in significant ways. On this episode, we'll talk about why, how, and when it's coming, and leave you with some ideas to get ahead of it.

When you lay out the story thread of camp over the story of demographic shifts through our past and present, you can wonder with wisdom about what's next. As we follow things like rate of live births, replacement data, diversity, as well as the impact of milestones like the late '90's and early 2000s participation swell, the 2007 peak birth rate, the 2016 election, the Covid-19 pandemic and subsequent decline in birth rates, and more, we can then extrapolate the potential camper numbers that follow.

We'll unpack the conversation and learning that Jake had with respected demographer, Ken Gronbach, who had deep insights based on waves of historical demographic changes and the impact of recent shifts for what's ahead for industries like camp. Jake then got the chance to join our friends from GoCampPro on the CampHacker Podcast to begin this conversation with fellow camp leaders. Today, we dive even deeper and bring some context to this reality for Christian camps in particular.

Here's the truth - we have to get ahead of this. We'll leave you with seven things we can begin to do in our ministries to help us thrive in the midst of this opportunity. Buckle up.

Our #StatOfTheWeek sets the table for our conversation with the stats on demographic differences in Christian affiliation. Our #QuickQampQuestion is flipped this week, and at our site you can see the list of camp-leader-crowd-sourced ideas for podcast to listen to, books to read, professionals to follow, and other communities to connect with.

Quick Links

CampHacker Podcast Enrollment Cliff Episode

Demographer Ken Gronbach

Pew Religious Landscape Study

#StatOfTheWeek

Camp Crowdsourced Leader Resources

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We've learned so much about summer camp staff over the past few years. With insights from more than 2000 summer staff members at more than 120 camps in the last 5 years, plus additional data from projects like the ACA Youth Impact Study and more, we know quite a bit about the emerging adults who make your summer ministry work. And here's the truth.

The more you know about who they are, where they come from, the experiences they carry with them, and what they care about, the better you can create an impactful experience for them and the campers they serve.

On this episode, we'll lay out 5 stages of the summer staff journey. We'll focus on the front end of the journey, the first 3 stages, and the insights that can impact how we recruit, prepare, and train. We'll share updated data on motivations for joining staff, internship-worthy skill and character building, and staff mental, emotional, and social health. We'll explore four things that can and should happen during the staff preparation phase. Then, we'll touch on what summer staff say about training and how prepared they felt.

The insights help us positively inform and influence these critical parts of the staff journey for the heart of your ministry.

Quick Links

CCLP · ECLP · UMCRMSIS

Camp Builds Episode

MESH+ Episode

Pre-Camp Prep Episode

Staff Training Checklist

#StatOfTheWeek Download

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