Showing results by narrator "Walter Dixon" in All Categories

Why work harder than you have to? One manager kept his senior execs happy by secretly hacking into the company’s database, providing them the reports they needed in one-third the time. Hacking is a powerful solution to every stupid procedure, tool, rule, and process we are forced to endure. Benevolent hackers are saving business from itself. It would be so much easier to do great work if not for lingering bureaucracies, outdated technologies, and deeply irrational rules and procedures.

What’s the one common factor among entrepreneurs who create and grow successful online businesses today? Attention. They know what kind they need. They know how to get it. They know how to maintain it. And they know how to make it pay over the long term. Want your business to get the high quality customer engagement it needs to thrive? Attention! This Book Will Make You Money is the only guide you need - providing you with a complete online toolbox for bringing in the customer traffic you want....

Sales engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a sales engagement strategy is so important, and it walks you through the modern sales process to ensure you're effectively connecting with customers every step of the way.

Want employees that go the extra mile? Love them or hate them, employee engagement surveys are here to stay. As manager, you're expected to digest the data and come up with a plan for improving the numbers. But it's not just busy work. Raising engagement scores matters because engagement matters. An enthusiastic workforce translates into higher productivity and profitability with less turnover and absenteeism. Fully committed workers will give their all every day - and it's your job to make that happen.

When the economy's difficult and jobs aren't secure, people tend to focus on the short term...on survival. But what they don't grasp is how their current position could be a springboard to their next position - or even the one after that. Caught between a fear of failure and a desire for instant success, they limit the risks they take, unwittingly limiting their opportunities. As much as they want to get ahead, they simply can't see how to get there. Trajectory is the answer.

Every business knows that the best customer is a happy customer. They return again and again, bring their friends, and deliver tons of free advertising via word of mouth and social media. But in order to grow that loyal base, you must be aware of your customers’ needs. Drawing on the latest research in the exploding field of positive psychology, Columbia Business School marketing professor Bernd Schmitt offers three unique approaches any business can use to turn a casual customer into a committed fan.

Beginning with an exploration of some of Robert Frost's least-known poems, these essays consider Ezra Pound's letters, T. S. Elliot's metaphysical lectures, the lightness of Elizabeth Bishop, and the civil tongue of Richard Wilbur, finding in poetry a language that lasts beyond the petty conventions of the age. Added to these thoughtful essays are provocative reviews of contemporary poetry, full of Logan's caustic wit and sharp-eyed scrutiny.

Masterson and Tribby understand the importance of multi-channel marketing. Through their combined 59 years of business experiences - working with companies such as Agora Inc. and their Early to Rise e-newsletter, as well as other distinct products - they know what it takes to increase business success and now share their invaluable insights with you. Written in a straightforward and accessible style, they offer a detailed look at 12 of today's most important marketing channels.

Family Inc. is not just a personal finance book; it is a "how to" guide for achieving financial security. By borrowing time tested principles used in business and applying them to family financial planning, Family Inc. provides a powerful framework for navigating all of life's big financial decisions. You will learn how to think strategically as the Family Chief Financial Officer; how to make investments in education and yourself to benefit your career; how to manage your hard-earned money to make it work for you; and much more.

Acclaimed historian Edward Gray offers the first comprehensive narrative of the America's defining border. Formalized in 1767, the Mason-Dixon Line resolved a generations-old dispute that began with the establishment of Pennsylvania in 1681. In 1780, Pennsylvania's Act for the Gradual Abolition of Slavery inaugurated the next phase in the Line's history. Proslavery and antislavery sentiments had long coexisted in the Maryland-Pennsylvania borderlands, but now African Americans faced a boundary between distinct legal regimes.

In The Digital Leader: Finding a Faster, More Profitable Path to Exceptional Growth, a team of visionary entrepreneurs delivers an authoritative and engaging roadmap demonstrating how to digitalize your business by taking small achievable steps that yield measurable near-term results. In this handbook of concrete strategies and methods, the authors show you how to pinpoint and implement bite-sized projects that sync up with your business priorities.

In Leadership in the Era of Economic Uncertainty, business advisor Ram Charan describes steps you can take right now to steer your organization away from the pitfalls and position it for a new future. You'll find practical techniques that will help you cope with: cash and credit crunches, shrinking budgets, collapsing markets, sinking workforce morale, disappearing suppliers, and nervous stakeholders.

Until the early 1870s, very little was known about the creatures lurking in the depths of our oceans. The first systematic investigation into life in our oceans was made during the circumnavigation of the HMS Challenger. Scientists credit this voyage as the beginning of modern oceanography. In this book, Graham Bell takes listeners through the voyage station by station, following the progress of the expedition and introducing some of the new and strange animals that were hauled up from the depths of the ocean and seen by human eyes for the first time.

Art Ciocca orchestrated the creation of the largest wine brand that has dominated the industry for over twenty years. It is an achievement that even the best entrepreneurs can only dream of, yet perhaps you've never even heard his name. Inspired by Art, Andreas Widmer crafts a practical model of principled entrepreneurship that anyone can adopt in their work. Widmer outlines five pillars that form the foundation of an entrepreneurial mindset that places the human person at the center of work.

Think you can spot the leaders in your company? Don't assume that you can identify them by their positions. What about those employees who consistently step up: the field agent who solves a previously intractable problem, the service rep who thinks outside the box and creates unshakeable customer loyalty? These are more than "good employees". - these are "hidden leaders", and they are critical to an organization's long-term success.

Chat-GPT, humanoid robotics, and self-driving cars are just a few of the things that are changing our everyday lives. The rapid advancement of AI is eroding one by one all the cornerstones considered unique of human nature: language, consciousness, creativity, and moral responsibility. The book argues that the revolution we are facing is driven by Alan Turing's "vision". This vision rests on the idea that intelligence is not an intrinsic property of human beings, but is a way in which matter is functionally organized and an attribute we are naturally inclined to ascribe to certain entities.

Since well before his epic 1974 walk between the Twin Towers of the World Trade Center, Philippe Petit had become an artist who answered first and foremost to the demands of his craft - not only on the high wire, but also as a magician, street juggler, visual artist, builder, and writer. A born rebel like many creative people, he was from an early age a voracious learner who taught himself, cultivating the attitudes, resources, and techniques to tackle even seemingly impossible feats.

Untwist the question mark from your life to start living authentically. Unstuck offers a path forward for those who are "stuck" - despite the comfort, security, and what should feel like success. Do you feel disengaged from a life that looks good on paper? Do you feel like there must be something more? This is your guide to getting unstuck, breaking free of your comfortable cocoon, and discovering what you are meant to be.

YOU'RE THE BOSS.... NOW WHAT! GET THE MOST OUT OF YOUR EMPLOYEES WITH THESE 3 INDISPENSIBLE GUIDES. One of the biggest challenges for new managers is how to get the best out of each of their team members so they achieve superior results - and make you, the new manager, look good!

Is India ready for superpower status or too far behind China to ever catch up? In his career as one of India's leading journalists and entrepreneurs, Raghav Bahl has often faced this question, and many others, from bewildered visitors.