Showing titles in International

In today’s fast-paced digital world, understanding why customers make decisions is more powerful than simply knowing how to sell. The Psychology of Persuasion in Digital Marketing reveals the hidden forces that drive online behavior and shows you how to ethically influence buying decisions.

If traditional marketing advice makes you feel overwhelmed, pushy, or uncomfortable, you’re not alone. Many strategies are designed for extroverts—but that doesn’t mean introverts can’t build powerful brands and successful businesses. Marketing for Introverts: Quiet Strategies That Make a Loud Impact shows you how to grow your audience, attract customers, and build influence using authentic methods that align with your natural strengths.

In today’s crowded digital world, growing an audience is easy—turning that audience into meaningful, lasting relationships is the real challenge. From Likes to Loyalty is a practical guide for creators, entrepreneurs, coaches, and brands who want to move beyond vanity metrics and build genuine connections that last. This book breaks down how to transform online influence into real-world trust, engagement, and long-term loyalty.

In September 2014, Chinese e-commerce giant Alibaba raised $25 billion in the world’s biggest-ever initial public offering. Since then, millions of investors and managers worldwide have pondered a fundamental question: What’s really going on with the new wave of China’s disruptors? Alibaba...

How to Create Blog Posts and Social Media That Actually Attract Customers is a hands-on, beginner-friendly guide designed for entrepreneurs, freelancers, bloggers, and small business owners who want real results—not just likes and views. This practical guide breaks down exactly how to write blog posts and social media content that grab attention, build trust, and convert readers into paying customers.

Unexplained madness. A no-nonsense exposé and survival guide that illuminates America’s Elite Slept,” and “War Without Rules.” Continues the truth you’ve been demanding. It connects the dots for every citizen in the world - above politics. A silent war has been waged against you - coordinated, ongoing, and deliberate. The chaos and division in society are all by design. You and your family are targets of a silent, unrestricted, unconventional, and relentless war. This war is the largest, most sinisterly orchestrated global assault on freedom in history. Governments won’t talk about it.

NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER From two winners of the 2024 Nobel Prize in Economic Sciences, “who have demonstrated the importance of societal institutions for a country’s prosperity” “A wildly ambitious work that hopscotches through history and around the world...

Drawing in part on his own experiences, including with policymakers and world leaders, Kenneth Rogoff animates the remarkable postwar run of the dollar—how it beat out the Japanese yen, the Soviet ruble, and the euro—and the challenges it faces today from crypto and the Chinese yuan, the end of reliably low inflation and interest rates, political instability, and the fracturing of the dollar bloc.

'A gripping, firsthand account. Unparalleled.’ Chris Miller, author of Chip War Globalisation was once hailed as the great leveller, bringing prosperity to all. But the world has changed. As Russia, China and Iran have sought to upend the international order, America and its allies have...

A New York Times Notable Book Winner of the National Book Critics Circle Award for Nonfiction A New York Times Bestseller Named a Best Book of the Year by Smithsonian, Scientific American, and Elle Winner of the Porchlight Business Book Award “A bestselling page-turner that has...

In 2014's The Accidental Superpower, geopolitical strategist Peter Zeihan made the case that geographic, demographic, and energy trends were unravelling the global system. Zeihan takes the story a step further in The Absent Superpower, mapping out the threats and opportunities as the world descends into disorder.

Sam Bankman-Fried wasn't just rich. Before he turned thirty he'd become the world's youngest billionaire, making a record fortune in the crypto frenzy. CEOs, celebrities and world leaders vied for his time. At one point he considered paying off the entire national debt of the Bahamas so he could take his business there. Then it all fell apart.

The Third Wave makes startling sense of the violent changes now battering our world. Its sweeping synthesis casts fresh light on our new forms of marriage and family, on today's dramatic changes in business and economics. It explains the role of cults, the new definitions of work, play, love, and success. It points toward new forms of 21st-century democracy.

***Winner of the 2022 Financial Times Business Book of the Year Award*** ***Selected as one of Barack Obama's Favourite Books of 2023*** 'Pulse quickening. A nonfiction thriller - equal parts The China Syndrome and Mission Impossible' New York Times An epic account of the decades-long battle to...

China's Economy: What Everyone Needs to Know® is a concise introduction to the most astonishing economic growth story of the last three decades. In the 1980s, China was an impoverished backwater, struggling to escape the political turmoil and economic mismanagement of the Mao era. Today it is the world's second biggest economy, the largest manufacturing and trading nation, the consumer of half the world's steel and coal, the biggest source of international tourists, and one of the most influential investors in developing countries from southeast Asia to Africa to Latin America.

House of Trump, House of Putin offers the first comprehensive investigation into the decades-long relationship among Donald Trump, Vladimir Putin and the Russian Mafia that ultimately helped win Trump the White House. It is a chilling story that begins in the 1970s, when Trump made his first splash in the booming, money-drenched world of New York real estate, and ends with Trump’s inauguration as president of the United States.

Brought to you by Penguin. A riveting account of the 1973 oil crisis that upended the global economy and reshaped geopolitics for good. In 1973, King Faisal repeatedly warned America that if it continued its support of Israel, he would cut the global supply of oil. On October 5th, he made good...

In this original and deeply researched book, polling expert and professor of public policy Bobby Duffy explores how when we're born determines our attitudes to money, sex, religion, politics and much else. Informed by exclusive studies from IPSOS, as well as his own research, Duffy reveals that many of our preconceptions are just that: tired stereotypes.

'Michael Sheridan is one of the best informed and wisest writers on China' - Chris Patten, last governor of Hong Kong The Red Emperor presents an eye-opening portrait of Xi Jinping, the man who presides over 1.4 billion people and the second largest economy on earth. Born a 'princeling' to one...

SUNDAY TIMES BESTSELLER ‘If you think the UK isn't corrupt, you haven't looked hard enough … This terrifying book follows a global current of dirty money, and the murders and kidnappings required to sustain it’ GEORGE MONBIOT, GUARDIAN AN ECONOMIST AND WASHINGTON POST BOOK OF THE YEAR 2020...