Showing titles in History & Culture

In the age of Artificial Intelligence, how you ask the question is just as important as the answer you receive. Understanding Prompt Engineering: 10 Tips for Better AI Results is your essential guide to unlocking the full potential of AI models like ChatGPT, Claude, and other large language systems. Whether you're a writer, analyst, educator, marketer, coder—or simply someone curious about the future—this book will show you how to communicate with AI effectively and get results that are precise, useful, and compelling.

If you read (or listen to) nothing else on leading digital transformation, listen to this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you set ambitious milestones for your transformation, anticipate and avoid common mistakes, and...

In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects, even becoming instrumental in political protests from Colombia to Iran.

Throughout 2017, John Crace, The Guardian's parliamentary sketch writer, watched Prime Minister Theresa May's efforts to remain strong and stable - and, indeed, Prime Minister. He coined the term Maybot for her malfunctioning public appearances. And now, in this edited collection of his unremittingly witty sketches, he tells the full story of Theresa May's turbulent first year in Westminster. 

This is the first reference book on intelligent automation (IA). Also called hyperautomation, it is one of the most recent trends in the field of artificial intelligence. IA is a cutting-edge combination of methods and technologies involving people, organizations, machine learning, low-code platforms, robotic process automation (RPA), and more. This book is for everyone - whether you are an experienced practitioner, new to the topic, or simply interested in what the future holds for enterprises, work, life, and society as a whole.

AN INSTANT NEW YORK TIMES BESTSELLER From Wharton professor and author of the popular One Useful Thing Substack newsletter Ethan Mollick comes the definitive playbook for working, learning, and living in the new age of AI Something new entered our world in November 2022 — the first general...

For decades, IBM shaped the way the world did business. IBM products were in every large organization, and IBM corporate culture established a management style that was imitated by companies around the globe. It was “Big Blue”—an icon. And yet over the years, IBM has gone through both failure and success. The company almost went out of business in the early 1990s, then came back strong with new business strategies and an emphasis on artificial intelligence. In this authoritative history, James Cortada tells the story of one of the most influential American companies of the last century.

Brought to you by Penguin. A reassuring and thought-provoking guide to all the big questions about AI and ethics Should robots ever be considered free? Will computers transcend human intelligence? And what can we do to make sure AI is safe? The artificial intelligence revolution has begun. Today...

Over the last decade, Azeem Azhar - writer, technologist and creator of the Exponential View platform - has become our leading thinker on how technology is transforming business, politics and society. Now, Azhar offers a holistic way to think about the effects of new tech. Our society, Azhar argues, is afflicted by an 'exponential gap' - the gulf between the growing pace of technological change, and our institutions' struggle to keep up.

An eye-opening look at how social media shapes the stories we tell and the lives we lead Over the past two decades, platforms like Instagram, Facebook, and TikTok have revolutionized how we document and share our lives. We once archived our experiences in photo albums, and now we capture our...

In the 1940s, mathematicians set out to design computers that could act as ideal rational agents in the face of uncertainty. The Irrational Decision tells the story of how they settled on a peculiar mathematical definition of rationality in which every decision is a statistical question of risk. Benjamin Recht traces how this quantitative standard came to define our understanding of rationality, looking at the history of optimization, game theory, statistical testing, and machine learning.

As cyberthreats grow and infrastructure evolves, organizations must prioritize effective, dynamic, and adaptable incident response. Based on the original print bestseller, Blue Team Handbook: Incident Response is now available for the first time in audio. This trusted and widely used field guide...

Run a Google search for “black girls” - what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls”, the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities.

Curious about AI, but unsure how it works? Want to tap into the lucrative potential of this rapidly advancing technology? Unlock the immense potential of AI with this transformative book! Welcome to Fundamentals of Artificial Intelligence & Large Language Models, the second in a series of books crafted to help you join a movement toward a more financially fruitful future.

The greatest tool is the hardest to use. Machine learning is the world's most important general-purpose technology—but it's notoriously difficult to launch. Outside Big Tech and a handful of other leading companies, machine learning initiatives routinely fail to deploy, never realizing value. What's missing? A specialized business practice suitable for wide adoption. In The AI Playbook, bestselling author Eric Siegel presents the gold-standard, six-step practice for ushering machine learning initiatives, aka predictive AI projects, from conception to deployment.

Homesteading Space is more than a story of technological and scientific success; it is also an absorbing, sometimes humorous, often inspiring account of the determined, hardworking individuals who shepherded the program through a near-disastrous launch, a heroic rescue, an exhausting study of Comet Kohoutek, and the lab's descent into the Indian Ocean. Featuring the unpublished in-flight diary of astronaut Alan Bean, it is replete with the personal recollections and experiences of the Skylab crew and those who worked with them in training, during the mission, and the return.

A NEW YORK TIMES BESTSELLER "Narrator Suehyla El-Attar has a strong voice for this memoir of a woman's journey into the mostly male world of tech start-ups in Silicon Valley. She is energetic, funny, and swift while telling the story of Anna Wiener's acculturation from book publishing in...

The AI Revolution: 10 Industries Being Transformed by AI by Julian Vexley is a timely and powerful exploration of how artificial intelligence is reshaping the very fabric of our world—one sector at a time. As the invisible engine behind a new era of efficiency, creativity, and insight, AI is no longer a futuristic idea. It is here, it is real, and it is changing everything.

NEW YORK TIMES BESTSELLER Celebrated futurist Ray Kurzweil presents an “elaborate, smart, and persuasive” (The Boston Globe) view of the future course of human development. “Artfully envisions a breathtakingly better world.”—Los Angeles Times “Startling in scope and bravado...

With the rapid development of artificial intelligence and labor-saving technologies like self-checkouts and automated factories, the future of work has never been more uncertain, and even jobs requiring high levels of human interaction are no longer safe. The Last Human Job explores the human connections that underlie our work, arguing that what people do for each other in these settings is valuable and worth preserving.