Showing titles in Social Media

Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.

For any busy entrepreneur, time is money. We hope this series of cuts out the noise and helps you fix your social media problems. This is the first book in a series of five that will take your social media skills to the next level and help provide an income that you can control, freeing your life for the more important things.

In Digital Vertigo, Andrew Keen illuminates today's social media revolution as the most wrenching cultural transformation since the Industrial Revolution. Fusing a fast-paced historical narrative with front-line stories from today's online networking revolution, and critiques of "social" companies like Facebook, Twitter, and LinkedIn, Keen argues that this social media transformation is weakening, disorienting, and dividing us rather than establishing the dawn of a new egalitarian and communal age.

In this revised and updated edition of Twitter Power, online marketing entrepreneur Joel Comm explores the latest trends, methods, and practices for making Twitter work for your business. You’ll see how businesses and marketers are building a loyal following among Twitter members, expanding awareness of their product or service, and even handling negative publicity due to angry or disappointed customers.

With Social Media 101, you can quickly bring your business up to speed on the most effective social media marketing strategies. In this one-stop guide based on years of research, longtime blogger and best-selling author Chris Brogan compiles all the tactics and tools you need to get up and running with social media while avoiding the pitfalls.

Traditional marketing tactics aren't bringing in customers like they used to, and even today's most successful businesses are suffering shrinking returns on their advertising and marketing investment. The Digital Handshake explains this phenomenon and reveals seven effective, proven strategies for using new media and online tools to find new customers and keep them.

You're posting every day, burning hours on captions, hashtags, and editing — and your content still dies with 47 views. Meanwhile, some 22-year-old with half your knowledge is blowing up on every platform. The difference isn't talent. It's that they're using AI and you're not. Here's what nobody tells you about social media marketing in 2025: doing it manually is no longer "the hard way." It's the losing way.

Today, when the average American spends around 4.5 hours a day on their phones—including 2.5 hours scrolling social media—it is undeniable that a well-crafted social media platform is a powerful lever when it comes to credibility, visibility, and opportunity in any professional field. But how do you create a lasting platform that can thrive in a swamp of competing content?

Why do some creators go viral while others get lost in the noise?Even with great ideas and valuable content, many creators and small businesses struggle to break through in the Creator Economy.They watch mediocre content get millions - massive brand deals, likes, and loyal fans - while they...

Are you ready to connect with a wider audience? Do you want to know the best ways to leverage social media for your business? If you haven't used social media to market your brand, products and services, you're going to love how easy it is to get started.

What is webcasting? When and where to use webcasts. How to plan a webcast. How to set up a webcast. How to engage with your audience in a webcast. What are the benefits of a webcast? Download now to find out everything about webcasting!

Do you question whether or not using Facebook, Twitter, or blogs is a worthwhile investment of your time and resources? In Return on Relationship, Ted Rubin and Kathryn Rose present real-world, practical ideas that will help businesses maximize their potential through using community-focused tools on the Internet. You'll discover why "That's the way it's always been done" will leave you without any customers.

Learn how to get over 500 new Facebook fans every month and turn your fans into lifelong customers using this proven strategy for Facebook marketing and monetization. Written by a successful online marketer and social media marketing consultant, this no fluff step-by-step guide. This audiobook will help your dramatically increase your profits online and will turn Facebook time into a fun way to earn more money and grow your business.

Most companies today realize the imperative to connect with their customers, employees, and partners through social technologies - Facebook, Twitter, Google+, YouTube, and elsewhere. But a huge challenge is still in the way: How to build programs and teams for accomplishing all that. While organizations have been fixated on how to use the latest social tool, they've lost sight of how to create a business strategy capable of adjusting to the next wave of technology around the corner.

A guide to successful community moderation exploring everything from the trenches of Reddit to your neighborhood Facebook page. Don’t read the comments. Old advice, yet more relevant than ever. The tools we once hailed for their power to connect people and spark creativity can also be hotbeds...

When Sleepers, Wake! was released in Australia, it immediately became influential around the world. Now its author, the polymath and former politician Barry Jones, turns his attention to what has happened since - especially to politics, health, and our climate in the digital age - and to the challenges faced by increasingly fragile democracies and public institutions. 

La obra del autor de Papeles de Facebook, la serie del The Wall Street Journal que destapó el mayor escándalo de esta década Un libro intrigante que nace de uno de los reportajes de investigación más impactantes de los últimos tiempos, Papeles de Facebook, y que es a la vez un ejercicio...

Un manifiesto contra las narcotizantes rutinas que llevamos a cabo en la red como sinónimos de vida. En las próximas décadas nos enfrentaremos a un mundo poscapitalista: una sociedad inmersa en el ininterrumpido consumo tecnológico; una tierra chamuscada, llena de plástico y pesticidas; una...

Get the inside scoop on how to launch digital products that are profitable and effective by reading "How to Launch Digital Products: For Maximum Profit by Leveraging Social Media Marketing for Influencers." This thorough tutorial provides a step-by-step method for leveraging social media to create, market, and sell digital products.

Dive into the world of affiliate marketing with this comprehensive guide, crafted for both beginners and seasoned marketers. This audiobook covers essential strategies, from selecting profitable niches to maximizing revenue through effective promotions and partnerships.