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Why Every Crochet Business Needs a Membership

Why Every Crochet Business Needs a Membership

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Summary

If you run a crochet business and you're relying on one-off pattern sales or ad revenue alone, a membership could change everything.

In this video I talk about why building a membership is one of the best things I've done for my crochet business — and how the predictable, recurring income it creates gives you a completely different relationship with your work.

I cover the different types of memberships you can build around crochet, the kinds of memberships and subscriptions I've been a member of myself (and what I learned from each of them), and what it's actually like to run one — including the reality that members come and go, but some stay for a long time and become the heart of your community.

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