The Concentration Risk That Can Destroy a Business Overnight
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One client. Half your revenue. Great relationship. Solid work. And then they get acquired, a vendor review happens, and they're gone in 90 days.
That's concentration risk. And it doesn't announce itself until it's already happening.
In this episode, Melissa breaks down the 50% client problem, where else concentration risk hides in your business, and four practical moves to start building resilience without blowing up what's working.
There's homework. It's short. The number might make you a little uncomfortable. That's intentional.
In This Episode
- What concentration risk actually is and why the warning sign is 20%
- Why "they're not going anywhere" is not a risk management strategy
- Vendor and revenue stream concentration: the ones founders miss
- Four moves to build resilience gradually and intentionally
- Your homework: one calculation that tells you a lot
Homework
Pull your revenue from the last 12 months. Calculate what percentage each client represents. If anything is above 20%, you have information worth acting on.
No Se Habla Taxes is the podcast for creative agency owners who want to understand the financial side of their business — without drowning in spreadsheets. Hosted by CPA and fractional controller Melissa Armstrong, each episode unpacks real operational finance questions through candid stories and practical insight. Subscribe to the newsletter at steadyhandaccounting.com for episode recaps and financial insights delivered straight to your inbox.
Not sure if your business is healthy or just busy? No Se Habla Confusion is a $500 financial assessment for creative agencies on QBO doing $300K–$3M. I dig into your numbers, find the gaps, and tell you exactly where you stand. Email info@steadyhandaccounting.com — subject line: No Se Habla Confusion.
Let's connect!
LI: https://www.linkedin.com/in/armstrongmelissacpa/
Website: https://steadyhandaccounting.com/