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Remaking the Technical Production Model

Remaking the Technical Production Model

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Summary

If you were starting a technical production company today, what would you do differently?

Whether you came up as a freelancer with gear or a technical producer who knows how to get shows done, most of us followed the same old playbook: buy more gear, hire more people, own everything.

In this episode, I break down what the new model looks like for both paths, why owning the glue items matters more than owning the endpoints, and why the word "rental" should never creep into your vocabulary.

You can't start over. But your next strategic decision should be informed by where the real value lives.

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