Episode #344 Antoinette Beenders - VP Global Artistry Aveda
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Episode #344 Antoinette Beenders - VP Global Artistry Aveda
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Summary
In this episode of Hairbrained Conversations, Gerard Scarpaci chats with Antoinette Beenders about Aveda's new Tussle Texture spray, how it was developed for stylists' needs, and upcoming product releases. Antoinette delves into Aveda's artist-first approach and the Empower Eight strategy, emphasizing education and sustainability. They also explore Aveda's rich history and upcoming 50th anniversary. This episode is perfect for those passionate about hair artistry and Aveda's innovative legacy.
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