Revealed - Why Sadness Sells and Anger Spreads

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Revealed - Why Sadness Sells and Anger Spreads

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Vv Steele explores how negative headlines manipulate emotions to drive clicks in the attention economy. Drawing on research analyzing 105,000 headline variations, she reveals how sadness—not anger—fuels engagement, and why mainstream media headlines can mislead millions more effectively than flagged misinformation, fundamentally reshaping what we believe.

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This content was created in partnership and with the help of Artificial Intelligence AI

This episode includes AI-generated content.

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