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Amanda Sapp is a Houston-based media strategist, broadcaster, and community-centered communications leader with more than 12 years of experience amplifying voices that matter.

As Founder & CEO of ASAPP Media Group, she leads a boutique firm dedicated to strategic storytelling, brand visibility, and community impact for nonprofits, public-facing leaders, and entrepreneurs.

In this episode, you'll learn:
→ What media authority actually means (and what it's NOT)
→ Why building relationships beats building follower counts
→ How to stop hiding your story and start letting it work for you
→ The mindset shift that separates people who build platforms from people who watch them
→ Why your ego is the biggest obstacle to your next level

Amanda hosts “Here & Now with Amanda Sapp” on KPFT 90.1 FM and Amplify with Amanda Sapp, a multistreamed weekly program reaching audiences across YouTube, Facebook, and LinkedIn.

If you're a woman entrepreneur trying to get visible, get credible, and get paid, This conversation is for you.

TIMESTAMPS

01:17 Owning Your Story

03:09 What Media Authority Means

04:25 Building Platforms Offline

06:23 Launching ASAP Media Group

10:46 Getting Pushed Into More

12:32 Ego and Asking for Help

16:04 Setting the Atmosphere

18:45 The Book That Changed Her

19:39 Choosing Yourself First

21:29 Learning to Be Book

23:17 Storytelling Creates Impact

25:25 Belief and Taking Action

27:35 Vulnerability and Your Tribe

30:40 Strategic Visibility Basics

33:37 Women’s Media Strategy Mistakes

37:44 Structure Over More Money

Connect with Amanda:
📱 Instagram: @theamandasapp

🎙️ ABOUT THE AUTHENTIC MEDIA PODCAST
Helping women entrepreneurs build a visible, profitable brand, on camera, on social, and on YouTube. God's way. Not the world's way.

📲 Follow Danielle: @daniellejmartintv

#MediaAuthority #WomenEntrepreneurs #PersonalBrand #AuthenticMediaPodcast #ContentStrategy #FaithAndBusiness #BrandVisibility #HoustonBusiness00:00 Virality Versus Authority

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CONNECT WITH DANIELLE:
Instagram: @daniellejmartintv
Website: https://stan.store/daniellejmartintv

ABOUT THE AUTHENTIC MEDIA PODCAST:
The Authentic Media Podcast helps women entrepreneurs and business owners build a visible, profitable brand — on camera, on social media, and on YouTube. You'll learn how to show up confidently on camera, build a personal brand that attracts the right clients, create content that actually grows your business, and go from invisible to in-demand — whether you're starting from scratch or ready to scale.

New episodes every Monday. Subscribe and Build your Brand with Purpose.