How Apple Is Building a Search Engine to Rival Google

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How Apple Is Building a Search Engine to Rival Google

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Apple has been quietly assembling the pieces for a general-purpose web search engine for years. In this episode, Lucas and Luna trace the timeline: from the 2018 acquisition of a small AI search startup called Laserlike, to the hiring of Google's former head of search John Giannandrea, to the steady expansion of Applebot's crawling activity. They examine what a full Apple search product would mean for the $15 billion annual licensing deal with Google, how it could integrate with Siri and Spotlight, and why regulators in Europe and the US might actually accelerate Apple's timeline. Specific data points include Applebot's crawling frequency rising 400 percent over the past 18 months, and the estimated cost of building a competitive search index at roughly $2 billion per year. The hosts also discuss the biggest open question: whether Apple would run its own ads alongside search results, or keep the experience ad-free. #Apple #SearchEngine #Applebot #Google #Laserlike #JohnGiannandrea #Siri #Spotlight #Antitrust #Technology #BusinessPodcast #FexingoBusiness #WebSearch #Privacy #AI #MachineLearning #Crawling #Indexing Keep every episode free: buymeacoffee.com/fexingo

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