Hear Elena Garvey, Senior Director, CX Team, LinkedIn
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Hear Elena Garvey, Senior Director, CX Team, LinkedIn
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Hear when evaluating customer journeys, why it is critical to look at both ends of the customer spectrum, from those who bought in and those who did not. Learn how researchers and CX leaders should investigate customer journeys. Listen why expanding the scope of the audience upfront can provide more significant insights into questions and opportunities that are bound to arrive eventually.
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