The conversation explores the often-unseen world of product testing, field validation, software development, and farmer feedback that goes into launching new technology. Jared shares his unique role as a product tester, explaining how Ag Leader evaluates new products before they ever reach a customer's farm and how real-world farmer feedback helps shape final product decisions.

The group discusses:

• What ZRow is and how it improves corn head guidance during harvest
• Why row guidance still matters in a world of RTK and precision GPS
• How Ag Leader integrates with existing row sensing systems
• The product testing process from concept to commercial launch
• Ag Leader's internal "hackathon" innovation program
• Common challenges encountered during product development
• How farmer cooperators help validate new technology
• The evolution of precision agriculture since Ag Leader's yield monitor origins
• Why user interface and simplicity matter just as much as technology
• The importance of data collection and data utilization
• How AgFiniti connectivity is changing support and decision-making
• The future of autonomy, machine guidance, and precision farming
• Why today's successful producers must embrace innovation and continuous improvement

Beyond the technology discussion, the episode delivers a bigger message about modern agriculture: farms can no longer rely on "the way we've always done it." As margins tighten and operations become more complex, the producers who effectively leverage data, technology, and decision-making tools will be best positioned for long-term success.

Whether you're a technology enthusiast, an early adopter, or simply curious about how new precision ag tools are developed, this episode offers a fascinating look behind the scenes at one of agriculture's most influential technology companies.

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Website: www.Farm4Profit.com

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In this Farm4Fun episode, the crew is joined by North Dakota farmer and social media creator Beet Farmin’ Mitch, along with Arts Way's Jim Cronk, for a deep dive into the world of sugar beet production.

Mitch shares the story of his family's six-generation farming operation in the Red River Valley, where they grow sugar beets, wheat, corn, soybeans, sunflowers, and edible beans. He explains how sugar beets are planted, managed, harvested, stored, and ultimately processed into the table sugar Americans use every day.

The conversation covers:

• The history of Mitch's family farm dating back to an 1800s wagon train from Iowa to North Dakota
• What makes sugar beets different from traditional row crops
• How sugar beet seed is produced and planted
• Disease, insect, and fertility management in sugar beet production
• The unique harvest process involving defoliators, lifters, and pilers
• Why sugar beet harvest becomes a 24-hour operation
• How sugar beets are stored through North Dakota winters
• The role of American Crystal Sugar Cooperative
• Sugar beet pricing, quotas, and marketing
• Why sugar policy matters to American farmers
• The difference between beet sugar and cane sugar
• The challenges facing today's sugar industry
• Social media, agriculture advocacy, and telling agriculture's story

Listeners will also hear about the specialized equipment used during harvest, including Arts Way sugar beet harvesters and defoliators, along with some entertaining stories about sugar beet crews, harvest culture, and life in the Red River Valley.

Whether you're a farmer, consumer, or simply curious about where sugar comes from, this episode delivers a fun and educational look at one of agriculture's most misunderstood crops.

Most importantly, Mitch shares how faith, family, and farming continue to guide both his operation and his mission to educate consumers about modern agriculture.

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Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

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Farm4Profit Media is not a financial, legal, or tax advisor. Content is provided for informational purposes only, and we serve solely as a platform for third-party opinions. Any actions taken based on this content are at your own risk.

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Relationships still matter.

In this episode of What’s Working in Ag, Tanner sits down with TJ Roemmich, Chief Credit Officer at Conterra Ag Capital and employee number one at the company, to discuss how successful farmers position themselves for growth, how lenders evaluate risk, and what producers can do when finances become challenging.

TJ shares insights from more than a decade helping producers navigate farm real estate lending and explains why strong financial records, clear communication, and trusted relationships remain critical in today’s agricultural economy. While technology continues to change the way business gets done, agriculture is still a people business where face-to-face conversations and long-term partnerships create opportunities.

Topics include:

• Why relationships continue to be one of the most valuable assets in agriculture
• How Conterra approaches lending and farm financing
• Common reasons farmers receive loan denials
• Practical ways to improve a financing application
• The importance of accurate financial statements and strong recordkeeping
• How producers can turn a “no” into a future “yes”
• Managing working capital and controlling fixed costs
• Current farmland market trends across different regions
• Why quality farmland continues to outperform weaker properties
• Beginning farmer financing opportunities through USDA and FSA programs
• Advice for young and beginning producers looking to build their operations
• The role of trusted advisors, CPAs, and financial planning in farm success

Whether you’re preparing for your first operating note, considering a land purchase, or simply looking to strengthen your farm’s financial position, this conversation offers practical advice that can help producers make better business decisions and position themselves for long-term success.

Want Farm4Profit Merch? Custom order your favorite items today!

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Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

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Farm4Profit Media is not a financial, legal, or tax advisor. Content is provided for informational purposes only, and we serve solely as a platform for third-party opinions. Any actions taken based on this content are at your own risk.

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