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Everyday Practices Dental Podcast

Everyday Practices Dental Podcast

By: Regan Robertson & Dr. Chad Johnson
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Follow Regan Robertson, Chief Communications Officer for Productive Dentist Academy, and Sara Hansen, Sr. Marketing Advisor for Phoenix Dental Agency, as they deliver actionable insights and proven strategies for dental professionals. From marketing and brand differentiation to practice ownership, team building, patient experience, and leadership, get practical guidance you can immediately apply to help your practice grow and thrive.Copyright Productive Dentist Academy Economics Leadership Management Management & Leadership
Episodes
  • What Makes a Campaign Work (E.329)

    What Makes a Campaign Work (E.329)
    Jun 3 2026

    A campaign is not one email, one post, or one ad. In this episode, Regan Robertson and Sara Hansen break down what makes a dental marketing campaign actually work: a clear goal, a patient-centered story, brand alignment, and enough touchpoints for the right people to see it, feel it, and act on it.
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    26 mins
  • When Treatment Feels Too Big (E.328)

    When Treatment Feels Too Big (E.328)
    May 27 2026

    Patients do not always hesitate because they doubt the dentistry.

    Sometimes the treatment feels too big.

    In this episode, Sara Hansen sits down with Sommer Carrol to talk about what patients carry into the room before they ever hear the treatment plan: fear, embarrassment, cost concerns, and the hope that someone will help them take the next step without shame.
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    38 mins
  • Why Patients Doubt the Diagnosis - Part Two (E.327)

    Why Patients Doubt the Diagnosis - Part Two (E.327)
    May 13 2026

    Patients do not always doubt the diagnosis because they distrust the doctor.

    Sometimes they doubt because the disease feels personal, the cost feels heavy, or the system has trained them to wait until something hurts.

    In part two, Dr. Wade Kifer continues the conversation on diagnosis, trust, insurance pressure, periodontal disease, and how dentists can help patients hear the truth without feeling blamed.
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    29 mins
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