Do Business. Do Life. — The Financial Advisor Podcast — DBDL cover art

Do Business. Do Life. — The Financial Advisor Podcast — DBDL

Do Business. Do Life. — The Financial Advisor Podcast — DBDL

By: Brad Johnson
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"Do Business. Do Life." is a weekly podcast dedicated to helping the independent financial advisor create unlimited growth and freedom in their business AND life.

Having been a coach for the top 1% of independent financial advisors for 15+ years, Brad Johnson has seen far too many leaders in financial services sacrifice their marriages, health, relationships, and everything else that matters to walk across an industry stage recognizing their "success." That model is broken, and Brad's on a mission to fix it.

Join Brad as he distills the best advice from top thought leaders and applies it to the world of independent financial advising. Get actionable tips/tactics on sales, marketing, entrepreneurship, business growth, lead generation, hiring, training, team building, company culture, core values, work/life integration, family, relationships, and more!

"Do Business. Do Life." is way more than just another podcast for financial advisors. It's an experience. It's a community. And more than anything, it's a movement. #DBDL

Want to discover what it truly means to succeed as a financial advisor? Subscribe to Do Business, Do Life OR visit https://bradleyjohnson.com/

© 2025 Bradley Johnson
Economics Leadership Management & Leadership Personal Finance
Episodes
  • 169: Solo - How One Financial Advisor Made His Time Worth $40,000/Hour with Brad Johnson
    May 20 2026

    What if I told you there’s a simple concept that could unlock exponential growth in your business, without adding more hours to your workweek?

    I’ve used this framework hundreds of times in coaching conversations, and it’s created more breakthroughs than anything else I’ve ever shared with advisors.

    It all comes down to the value of an hour of your time.

    In this solo episode, I walk you through an eye-opening exercise to help you calculate what your time is really worth, and more importantly, what’s stealing it. You’ll discover how to delegate low-value tasks, free up your calendar for high-impact work, and scale your firm without sacrificing your personal freedom.


    3 of the biggest insights from Brad Johnson…


    #1.) The Hidden Number That Controls Your Growth

    I break down a simple formula that calculates what an hour of your time is worth as a business owner, and why this number matters far more than most advisors realize.


    #2.) Get Non-Revenue Driving Work Off Your Plate

    Paperwork, service work, HR issues, and admin responsibilities are all important aspects of running a business, but they often pull founders away from the activities that deliver the best ROI. The more time you spend in low-leverage work, the harder it becomes to scale.


    #3.) The “Sue” Exercise That Changes How You Think About Delegation

    I share a powerful coaching framework that helps advisors realize they’ve already hired the most expensive employee in the business: themselves.


    SHOW NOTES

    https://bradleyjohnson.com/169


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    DISCLOSURE

    DBDL podcast episode conversations are intended to provide financial advisors with ideas, strategies, concepts and tools that could be incorporated into their business and their life. No statements made in the episode are offered as, and shall not constitute financial, investment, tax or legal advice. Financial professionals are responsible for ensuring implementation of anything discussed related to business is done so in accordance with any and all regulatory, compliance responsibilities and obligations.

    The Triad member statements reflect their own experience which may not be representative of all Triad Member experiences, and their appearances were not paid for.

    Triad Wealth Partners, LLC is an SEC Registered Investment Adviser. Please visit Triadwealthpartners.com for more information. Triad Wealth Partners, LLC and Triad Partners, LLC are affiliated companies.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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    22 mins
  • 168: Solo - How I'd Spend My First $100,000 as a Financial Advisor with Brad Johnson
    May 13 2026
    Most advisors build their business on momentum instead of intention, duct-taping it together as they go, and then wondering years later why growth feels so hard.What if the problem isn't effort? What if it's the foundation?In this solo episode, I'm breaking down exactly how I'd invest the first $100,000 if I was starting a financial advisory practice from scratch. Three investments, in order, that I believe separate the advisors who build something bigger than themselves from the ones who stay stuck grinding at a ceiling they didn't even know they built.These aren't industry secrets. They're not complicated. But the fastest-growing advisors I've coached (and I've worked with folks managing hundreds of millions) did all three on purpose, and they did them early. That's the difference.3 of the biggest insights from Brad Johnson…#1.) The First Hire Every Advisor Should MakeMost advisors wait too long to hire an EA because they think they can't afford it. I want to flip that entirely. Every hour you spend on admin, scheduling, and paperwork is a direct tax on your revenue ceiling. A great EA creates leverage.#2.) Marketing Isn’t Optional, It’s the EngineI break down the mindset shift that separates advisors who consistently invest in marketing from those who treat it like an expense, and why funding a proven one-to-many system early is one of the highest-leverage moves you can make.#3.) Your Office Is Sending a Message. Is It the Right One?The environment where you meet clients isn't just a backdrop. It's a direct signal about the experience they can expect. Your space affects not just your clients' confidence in you, but your confidence in yourself.SHOW NOTEShttps://bradleyjohnson.com/168FOLLOW BRAD JOHNSON ON SOCIALXInstagramLinkedInFOLLOW DBDL ON SOCIAL:YouTubeTwitterInstagramLinkedInFacebookDISCLOSURE DBDL podcast episode conversations are intended to provide financial advisors with ideas, strategies, concepts and tools that could be incorporated into their business and their life. No statements made in the episode are offered as, and shall not constitute financial, investment, tax or legal advice. Financial professionals are responsible for ensuring implementation of anything discussed related to business is done so in accordance with any and all regulatory, compliance responsibilities and obligations. The Triad member statements reflect their own experience which may not be representative of all Triad Member experiences, and their appearances were not paid for. Triad Wealth Partners, LLC is an SEC Registered Investment Adviser. Please visit Triadwealthpartners.com for more information. Triad Wealth Partners, LLC and Triad Partners, LLC are affiliated companies.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    10 mins
  • 167: Adam Holt & Derek Notman - What Happens When Richard Branson Challenges You... And You Accept
    May 6 2026
    I’ve seen this pattern play out too many times… an advisor builds a successful business, hits their numbers, grows the firm, and somewhere along the way, things at home start to drift. Not because they don’t care, but because no one ever showed them how to win in both places at the same time.That’s what this conversation is really about. Derek Notman and Adam Holt set out to explore that exact challenge through a project called REBL Dads—a movement built around helping fathers become more intentional at home without sacrificing their ambition in business. What started as an idea turned into a mastermind on Necker Island with a group of entrepreneurial dads, and ultimately a challenge from Richard Branson: “How are you going to help more dads with this?”That question led to over 100 interviews with fathers (many from financial services) unpacking what it actually looks like to succeed in both business and life. In this episode, we break down what they learned, the patterns that showed up across those conversations, and how you can start applying those lessons right now so success at work doesn’t come at the expense of everything else that matters.3 of the biggest insights from Adam Holt & Derek Notman…#1.) Success at Work Doesn’t Guarantee Success at HomeA lot of advisors are winning professionally but quietly losing where it matters most. This episode exposes the real cost of that tradeoff—and why ignoring it only makes it worse over time.#2.) Intentional Presence Is the Skill Most Advisors Never LearnBeing “around” your family isn’t the same as being present. The most consistent theme across 100+ interviews was how intentionality—not time—drives real connection.#3.) You Don’t Need More Time, You Need Better SystemsFrom calendar discipline to environment design, the dads who got this right didn’t rely on willpower. They built systems that made showing up at home automatic. REBL Dads Book:Early access to the REBL Dads book -> https://www.rebldads.com/bookSHOW NOTEShttps://bradleyjohnson.com/167FOLLOW BRAD JOHNSON ON SOCIALXInstagramLinkedInFOLLOW DBDL ON SOCIAL:YouTubeTwitterInstagramLinkedInFacebookDISCLOSURE DBDL podcast episode conversations are intended to provide financial advisors with ideas, strategies, concepts and tools that could be incorporated into their business and their life. No statements made in the episode are offered as, and shall not constitute financial, investment, tax or legal advice. Financial professionals are responsible for ensuring implementation of anything discussed related to business is done so in accordance with any and all regulatory, compliance responsibilities and obligations. The Triad member statements reflect their own experience which may not be representative of all Triad Member experiences, and their appearances were not paid for. Triad Wealth Partners, LLC is an SEC Registered Investment Adviser. Please visit Triadwealthpartners.com for more information. Triad Wealth Partners, LLC and Triad Partners, LLC are affiliated companies.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    59 mins
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