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Biz Book Pub Hub Podcast

Biz Book Pub Hub Podcast

By: Robbie Samuels - business growth strategy coach and book launch strategist
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Are you writing a book to help grow your business as a speaker, coach, or consultant? Have you already published a business book and are looking for new marketing ideas? Tune in to listen to interviews with Hub Partners, experts who help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. If you're wondering about the ROI of publishing a business book, check out our author panel episodes to learn about strategies that have increased business revenue and what authors wish they had done to make their book launches more successful. Guiding these conversations is award-winning author and book launch strategist Robbie Samuels. His four books have received nearly 1,000 Amazon reviews and reached #1 Best Seller in 37 categories across four countries. He's focused on strategy, not vanity. He coaches entrepreneurs to determine whether a book is WORTH writing through The ROI Author Lab. He creates and implements launch plans that lead to 50+ written Amazon reviews (social proof) and a pipeline from your book to your business. Robbie shares his launch strategies in his fourth book, "LAUNCH Your Book! An Entrepreneur's Guide to Reviews That Drive Revenue." Get the book, bonus content, and schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. Biz Book Pub Hub is more than a podcast! It's a resource ecosystem for entrepreneurial authors, including a blog, curated expert directory, free virtual networking events, and Kindle Flash Sales: www.BizBookPubHub.com.Copyright Robbie Samuels LLC 2016-2025 Art Economics Leadership Literary History & Criticism Management & Leadership
Episodes
  • HUB 513: AUTHOR PANEL - Jenn T. Grace and Stephen Shapiro

    HUB 513: AUTHOR PANEL - Jenn T. Grace and Stephen Shapiro
    Jul 14 2026
    You can write a great book, have a strong message, and still struggle to gain traction after publication. Why? Too many authors treat their launch as a marketing event instead of a relationship-building opportunity. That’s where a launch team changes everything. A launch team is not just a group of people who buy your book. It’s a carefully chosen community of readers, supporters, likely prospects, and referral partners who help create momentum before and during your launch. They help generate reviews, spread the word, and create early engagement that gives your book credibility and visibility. But the real magic goes beyond Amazon reviews. A thoughtful launch team strategy helps wake up your network. It creates conversations with people who may not have heard from you in a while. It opens doors to podcasts, speaking opportunities, collaborations, and future clients. Done well, a launch becomes more than a moment. It becomes the beginning of a stronger pipeline from your book to your business. That’s the strategy I teach in my fourth book, “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.” If you want to build a launch team that creates revenue opportunities, you can find the book, bonus content, and an invitation to schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. And now, let’s meet this week’s author panel: Jenn T. Grace wrote "Promote Your Purpose: A Strategic Guide to Book Marketing for Nonfiction Authors Who Want to Grow Their Impact, Influence, and Income," a practical and empowering resource that helps nonfiction authors market their books strategically so they can expand their visibility, strengthen their authority, and create meaningful business growth. Stephen Shapiro wrote "You're Not Playing with a Full Deck: Why the Coworkers Who Drive You Crazy Are Your Unfair Advantage," a thought-provoking leadership book that explores how different thinking styles and workplace personalities can become a source of innovation, collaboration, and stronger team performance. In this episode, we discuss the following: 🟠 Market Before Publication: Book marketing works better when it starts while the book is still being shaped. 🟠 Design Books To Be Used: A shorter, action-focused book can be more valuable than a dense one people never open. 🟠 Match Metrics To The Book: Different books can serve different goals, from client attraction to product sales. 🟠 Build A Business Ecosystem: Speaking, consulting, workshops, books, cards, and programs work better when they feed each other. 🟠 Reframe Promotion As Service: Marketing feels less sleazy when it becomes an invitation to learn. 🟠 Customize Bulk Orders: Event-specific editions can make books more valuable for clients and audiences. 🟠 Beta Test Before Publishing: Early readers can improve the book and become invested launch team supporters. Links for Jenn T. Grace LinkedIn and YouTube. http://publishyourpurpose.com authorgrowthandimpact.org “Promote Your Purpose: A Strategic Guide to Book Marketing for Nonfiction Authors Who Want to Grow Their Impact, Influence, and Income” Links for Stephen Shapiro LinkedIn https://stephenshapiro.com “You're Not Playing with a Full Deck: Why the Coworkers Who Drive You Crazy Are Your Unfair Advantage” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    47 mins
  • HUB 512: AUTHOR PANEL - Angie Callen and Renee Rubin Ross

    HUB 512: AUTHOR PANEL - Angie Callen and Renee Rubin Ross
    Jul 7 2026
    You’ve got a great book idea. You know your content is strong, your message matters, and you’re confident people will benefit from it. So you write the book, publish it, and wait. And wait. Many entrepreneurial authors fall into the “build it, and they will come” mindset. They believe that if the book is good enough, readers will find it, share it, and create momentum on their behalf. But that’s not how it works. Books do not create visibility on their own. They need a strategy behind them. A plan to reach the right readers, engage your network, and create conversations that lead to opportunities. Before you start writing, it’s important to think about how your book will actually get into people’s hands and how it will connect back to your business. That’s where the Author ROI Lab comes in. It helps entrepreneurs think strategically about their book before they invest months of effort, so they can create something that not only gets written but also delivers results. If you want to make sure your book doesn’t sit quietly after it’s published, visit www.BookLaunchBrainstorm.com and schedule a complimentary 30-minute book launch brainstorming session. Now, let’s meet this week’s author panel. Angie Callen wrote "Scary Good: Discovering Life Beyond the Sunday Scaries," an empowering guide that helps professionals move beyond burnout and anxiety to build careers and lives that feel aligned, fulfilling, and sustainable. Renee Rubin Ross wrote "Inclusive Strategic Planning for Nonprofits: A Five-Step Process to Expand Energy, Alignment, and Opportunity," a practical guide that helps nonprofit leaders engage stakeholders, align priorities, and create strategic plans that are both inclusive and actionable. In this episode, we discuss the following: 🟠 Know The Core Reader: A clear picture of who needs the book helps shape what stays in and what gets cut. 🟠 Don’t Cram Everything: Releasing two strong books is better than trying to write the definitive book. 🟠 Write From Real Content: Blog posts and ongoing writing can become raw material you shape into a book. 🟠 Get Feedback Early: Early readers help you tighten the framing before you finalize the manuscript. 🟠 Never Too Early: Start building your launch team while writing the book. Links for Angie Callen LinkedIn, Instagram, and YouTube. https://angiecallen.com “Scary Good: Discovering Life Beyond the Sunday Scaries” Links for Renee Rubin Ross LinkedIn and Instagram. https://www.therosscollective.com “Inclusive Strategic Planning for Nonprofits: A five-step process to expand energy, alignment, and opportunity” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    46 mins
  • HUB 511: AUTHOR INTERVIEW - Stacey Larsen

    HUB 511: AUTHOR INTERVIEW - Stacey Larsen
    Jun 30 2026
    What happens after a successful book launch, once the book is out in the world and the real work of turning ideas into impact begins? Today’s guest is returning to the podcast after launching her first book, “Reframing the Leadership Dance: The Secret to Finding Your Rhythm as a People Leader,” in May 2024. Since our last conversation, about a year after it was released, she has continued to build a body of resources around the book, including companion materials, reflection tools, the Empower Your People Leadership Lab, and a leadership mastermind designed to help people apply the ideas to their real-life challenges. Her work helps leaders stop blaming the “difficult person” in front of them and start noticing the conversation patterns they are caught in. Through her company, Authentic Edge, she supports leaders and HR partners who want to make people leadership feel more grounded, practical, and sustainable. I had the privilege of supporting her through her review-focused launch, and I’m excited to continue the conversation two years after her first book launched. Say goodbye to doing leadership alone and say hello to my guest, Stacey Larsen. In this episode, we discuss the following: 🟠 What Happened After Launch: The real work started once the book was in readers’ hands. 🟠 Reviews Keep Building: The launch passed 50 written reviews and later approached 90 through steady follow-through. 🟠 Launch Calls Sparked Conversations: Live calls and recordings gave people a tip they could use and share. 🟠 The Book and Program Feed Each Other: Some readers start with the book, then join the program, and others do the reverse. 🟠 Reading Is Not The Same As Buying: Getting people to take action from what they read is the real challenge. 🟠 Build The Customer Journey: Clear pathways between the book, resources, and offers made the work easier to sustain. Links LinkedIn and YouTube. http://www.authenticedge.com “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
    Show More Show Less
    48 mins
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