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BigDeal

BigDeal

By: Codie Sanchez
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You can change your life and make a dent on the world. This podcast uncovers the unfiltered lessons from the smartest minds straight to you, in conversations so honest you feel guilty listening in. We believe the current way of thinking is not working. The average person has become unhappy, unhealthy and financially struggling. You are not that person. This podcast will kick you in the shin with truth and tactics they should have taught us but gatekept. Hosted by Codie Sanchez, entrepreneur, investor and reformed journalist. You are a BigDeal to us. Economics Leadership Management & Leadership Marketing Marketing & Sales Personal Finance
Episodes
  • #138 The 7 Money Rules From the Richest Man Who Ever Lived
    Apr 21 2026
    What if the richest man who ever lived wasn't a tech genius, a Wall Street titan, or a Silicon Valley disruptor? What if he was a 16 year old bookkeeper who studied invoices like scripture and built a $400 billion fortune by doing the opposite of what everyone else thought was smart? John D. Rockefeller became the wealthiest human being in history not by chasing oil wells, but by controlling the choke points everyone else ignored. He bought boring businesses, borrowed aggressively, moved before windows closed, and built a system so efficient that breaking it apart only made him richer. His playbook wasn't luck. It was discipline, leverage, and ruthless clarity about where real money gets made. In this episode, you'll learn: How Rockefeller became the greatest borrower of his generation and why hesitation is its own kind of risk The transportation edge nobody saw that gave him a 10 cent per barrel advantage and $50,000 a year in extra profit The Cleveland Massacre and how he bought 23 companies in 28 days using transparency and data instead of aggression Why discipline was his real competitive advantage and how his chaotic childhood shaped every habit he built Why the next generation of billionaires will be built in boring industries that nobody thinks are glamorous Have you thought about buying a business for years? Main Street Millionaire Live gives you the playbook, mindset, and momentum to finally become an owner. Your real enemy is "someday." Kill it this year → https://contrarianthinking.biz/MSML26_BDYT ___________ (00:00:00) Introduction: The Cleveland Massacre (00:02:06) The Bookkeeper: Do the Plumbing (00:04:02) The Greatest Borrower: Opportunity Has a Clock (00:06:18) The Edge Nobody Saw: Control the Choke Point (00:10:06) The Cleveland Massacre: Negotiate with Numbers, Not Opinions (00:12:48) The Monopoly and the Mask: Control What You Can Control (00:15:13) The Reinvention: Build Freedom, Not Just a Business (00:17:43) The Real Playbook: Build the Machine That Buys Companies (00:19:07) Closing: The Framework for Buying Boring Businesses ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices
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    21 mins
  • #137 Sales Expert: #1 Secret to Master Negotiating | Shelby Sapp
    Apr 16 2026
    What if the skill that changes everything isn't marketing, networking, or even hard work? What if it's just learning how to shut up and listen? Sales isn't manipulation. It's communication with intent. And the people who master it never go broke. Shelby Sapp went from knocking doors at 18 to training tens of thousands of closers who now pull in $20K to $60K a month. She built her foundation in door to door pest control, got the cops called on her, had water thrown in her face, and came out with skin so thick that internet hate doesn't even register. Now she teaches women how to sell luxury, close rich people, and never discount their worth. In this conversation, she breaks down the exact frameworks, tonality shifts, body language cues, and objection killing strategies that separate amateurs from killers. You'll learn: Why door to door sales builds thicker skin than any other job on the planet The 80/20 rule that flips every sales conversation and why you should be talking less The three question framework: probing, provoking, and future state questions that close deals Why you should never outshine the master and how to dress when selling women vs men The door frame reset that removes physical objections in real time Why networking is a trap and building yourself beats begging for connections every time How to sell luxury clients without dropping your price and why rich people test you Live rapid fire objection responses to every no you've ever heard The four rules to change your life: delusional goals, work ethic, consistency, and urgency The best closers aren't chasing new leads, they're compounding on existing relationships. Newsletter growth works the same way: own the relationship, don’t rent attention. That’s why creators are switching to beehiiv → https://beehiiv.link/8e4jqq Better quality sleep = better focus. Head to https://eightsleep.com/bigdeal and use code ‘DEAL’ to get $350 off the Pod 5 Ultra. ___________ (00:00:00) Introduction (00:00:25) The Thick Skin Factory: Why Door-to-Door Sales Built My Foundation (00:10:51) Shut Up and Listen: The 80-20 Rule That Closes Deals (00:11:52) The Three Question Framework: Probing, Provoking, and Future State (00:13:33) Never Outshine the Master: The Dress Code for Selling Women vs Men (00:25:12) The Door Frame Reset: Removing Physical Objections in Real Time (00:28:42) Networking Is a Trap: Why Building Yourself Beats Begging for Connections (00:33:26) Communication Is Currency: How Sales Makes You Wealthy (01:16:16) Selling Luxury: How to Close Rich People Without Dropping Your Price (01:13:12) The Objection Killing Spree: Live Rapid-Fire Responses to Every No (01:22:19) Four Rules to Change Your Life: Delusional Goals, Work Ethic, Consistency, and Urgency ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 27 mins
  • #136 The Comeback is Personal.
    Apr 14 2026
    What if the people who told you no weren't protecting you at all? What if they were protecting THEMSELVES from the discomfort of watching you try something they never dared? The gatekeepers never guard the gate for your benefit. They stand there because they can't bring themselves to walk through it. In today’s episode, I’m giving you the raw truth about what it takes to come back when everyone counts you out. From Wall Street to laundromats, from golden handcuffs to real freedom, this is the story of how the chip on your shoulder becomes your greatest asset and why the loneliest moments are where everything gets built. You'll learn: The ladder trap and how to know if you're climbing against the wrong building The Mitt Romney lesson on why you don't have to leave your job to win big Why cynics get to be right but optimists get to be rich Why money is the sword of the 21st century and how to wield it The comeback playbook from Michael Jordan, Dana White, and Sylvester Stallone If you've ever been denied, rejected, or pushed away, this episode is your counter punch. Because the only person who gets to decide when your comeback starts is you. Ready to turn your newsletter into your career? Head to https://beehiiv.link/h31sfy and use code CODIE30 for 30% off your first three months. ___________ (00:00:00) Introduction (00:00:20) The Chip on Your Shoulder: Why Being Counted Out Is Your Advantage (00:01:17) The Ladder Trap: When Success Feels Like Failure (00:02:49) The Loneliness of Leaving: When Everyone Disappears (00:03:47) You Don't Have to Burn the Bridges: The Employee Path to Wealth (00:07:54) The Ugly Middle: Where Everything Gets Built (00:09:39) Buy Boring, Build Quietly: The Wealth Nobody Talks About (00:10:18) Cynics Get to Be Right, Optimists Get to Be Rich (00:13:14) The Comeback Is Personal: Your Laundromat Moment (00:14:01) Money Is the Sword of the 21st Century (00:17:57) The Michael Jordan Energy: Use Doubt as Fuel (00:19:58) The Stallone Story: Selling Your Dog to Buy Your Dream ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices
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    24 mins
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