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AdTechGod Pod

AdTechGod Pod

By: AdTechGod The AdTech God
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 A Podcast For The People About The People. The AdTechGod ® Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests appearing on the adtech god podcast are invited participants; they do not provide compensation to AdTechGod for their appearance. The podcast's funding is provided through preroll and midroll advertisements, which are sponsored by various companies. If you are interested in being a guest or advertising on the AdTechGod Pod (The Adtech God Podcast) please visit https://www.adtechgod.com/adtechgod-pod.Copyright © 2025 Marketecture Media, Inc. All rights reserved. Career Success Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Ep. 131 Scott Ensign of Butler/Till: The Blueprint for Trust-Driven, Future-Ready Agencies

    Ep. 131 Scott Ensign of Butler/Till: The Blueprint for Trust-Driven, Future-Ready Agencies
    Apr 27 2026
    Scott Ensign, Chief Strategy Officer at Butler/Till, shares how a fully employee-owned agency drives innovation, transparency, and growth. From building trust in digital advertising to leveraging AI and agentic media, Scott breaks down how agencies can stay ahead while delivering real value to clients. Takeaways Butler/Till is 100 percent employee-owned, aligning incentives across teams and clients Innovation in media requires breaking traditional planning cycles AI should focus on building trust, not just efficiency Transparency is a core differentiator in agency-client relationships Innovation funds help test new strategies without risking core budgets Chapters 00:00 Introduction to Scott Ensign and Butler/Till 00:50 Career journey and why Scott stayed for 7 years 02:30 How employee ownership works at Butler/Till 04:20 What a Chief Strategy Officer actually does 06:10 Scott’s path through digital media and strategy 08:20 The future of digital advertising and AI 11:40 Transparency in partnerships and data 13:50 The Innovation Fund and why it matters 17:50 Real-world AI and agentic media testing 20:00 Closing thoughts and industry outlook Learn more about your ad choices. Visit megaphone.fm/adchoices
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    21 mins
  • When Agents Become the Customer

    When Agents Become the Customer
    Apr 24 2026
    Jeremiah Owyang, General Partner, Blitzscaling Ventures, explains how AI agents representing consumers and business decision-makers are reshaping the relationship between marketers, publishers, and advertisers. As agents increasingly control discovery and purchasing decisions, traditional marketing strategies break down and must be reimagined. The talk outlines the five AI cultures companies need to adopt internally to compete in this new landscape. It also shows how the marketing funnel evolves when agents, not humans, become the primary decision-makers. The session closes with real-world examples and a clear prediction for the future of AI-driven marketing. Takeaways AI agents will increasingly act as the primary decision-makers for consumers The AI-first approach prioritizes using AI before hiring humans AI-native startups are achieving up to 10x revenue per employee The customer journey is shifting from human-driven to agent-driven decisions Ads may disappear or evolve into AI-to-AI negotiations Chapters 00:00 Introduction to AI agents becoming customers 01:00 What is the agentic economy 02:30 Real-world examples of AI agents in action 04:30 The five AI cultures explained 06:30 The AI-first method (Adopt, Build, Hire) 07:30 Shopify case study and AI adoption 09:30 Revenue per employee and AI-native advantage 10:50 The agentic thesis and future of the internet 12:30 Why ads may disappear in an AI-driven world 13:00 What an AI agent actually is 14:50 The AI agent ecosystem explained 19:20 How the customer decision funnel is changing 21:30 AI agents making decisions for consumers 22:30 Web4 and the agentic internet 24:00 Real-world startups building agent-driven companies 26:20 Key insights and future outlook Learn more about your ad choices. Visit megaphone.fm/adchoices
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    29 mins
  • Bonus Episode: Building the Heart of advertising: Jay Wolff on Community, Access, and 212NYC Future!

    Bonus Episode: Building the Heart of advertising: Jay Wolff on Community, Access, and 212NYC Future!
    Apr 22 2026
    Jay Wolff, President at 212NYC, joins the AdTechGod pod to share his 20+ year journey in digital advertising and how he is helping shape the largest ad community in New York. From making industry access more affordable to rebuilding post pandemic networking, Jay dives into the power of human connection in an AI driven world, the rise of Gen Z influence, and what is next for the ad tech ecosystem. Takeaways Community and human connection remain critical even as AI transforms the industry 212NYC focuses on accessibility and affordability for emerging professionals Diverse programming helps engage different audiences across career stages Gen Z and the influencer economy are reshaping marketing strategies. Simplicity and consolidation will define the future of ad tech platforms AI, search evolution, and robotics will influence the next wave of innovation Chapters 00:00 Introduction to Jay Wolff and 212NYC 01:30 Jay’s 20+ year journey in digital advertising 03:00 Making industry access affordable and inclusive 05:00 Rebuilding networking after the pandemic 07:00 Event strategy and engaging diverse audiences 10:30 Growth of 212NYC and community impact 12:30 The future of ad tech: AI, simplicity, and consolidation 15:30 Influencer economy and Gen Z trends 18:30 Emerging tech: AI saturation and robotics 20:30 How to join and get involved with 212NYC Learn more about your ad choices. Visit megaphone.fm/adchoices
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    22 mins
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