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52 Weeks of Hustle

52 Weeks of Hustle

By: Blue Wire
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52 Weeks of Hustle is a podcast hosted by Travis Apple, who has held Executive Roles with teams in the NBA and MLB. Each podcast will consist of Travis having a conversation with top ranking professionals in the sports industry as you will hear their career path, what they look for in successful people, and ultimately a few take-a-ways for listeners to apply to their day to day.Travis Apple Career Success Economics
Episodes
  • 52 Weeks of Hustle - The Coachella Effect

    52 Weeks of Hustle - The Coachella Effect
    Jun 10 2026
    🎙️ New Episode Alert — “The Coachella Effect: Why Festivals Aren’t Festivals Anymore” This week on “52 Weeks of Hustle Podcast,” I’m diving into one of the most fascinating shifts happening across live entertainment, sports, and consumer behavior today: Are people still buying tickets for the event itself—or are they buying access to a cultural moment? For years, festivals were built around the lineup. Today, the experience often matters more than the headliner. Brands, influencers, hospitality experiences, VIP access, social content, and exclusivity have become just as important as the performance itself. This episode explores what happened, why it happened, and most importantly, what sports organizations can learn from it. 🎤 3 Hustle Hot Topics from this episode: 🎤 Why experiences have become more valuable than possessions 🎤 How festivals transformed from events into full-scale marketing platforms 🎤 What sports teams can learn from Coachella, Formula 1, the NFL Draft, and other experience-driven properties Whether you're working in sports, entertainment, sponsorship, marketing, hospitality, or fan experience, this conversation is a reminder that consumers are increasingly paying for memories, access, and belonging—not simply admission. Excited to continue Season 7 by exploring the trends, ideas, and business strategies shaping the future of sports and live entertainment. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    22 mins
  • 52 Weeks of Hustle with Dustin Toms

    52 Weeks of Hustle with Dustin Toms
    Jun 3 2026
    🎙️ New Episode Alert — “52 Weeks of Hustle” featuring Dustin Toms This week, I had the opportunity to sit down with Dustin Toms, SVP of Revenue at REVELxp, to discuss leadership, revenue growth, premium hospitality, and what it takes to create unforgettable experiences at some of the biggest events in sports. Dustin has built an impressive career spanning media, professional basketball, the G League, and now leading revenue strategy across a portfolio that includes the College Football Playoff National Championship, The Masters, the Kentucky Derby, and more. We discussed his journey from journalism and media relations to leading revenue operations for some of the most iconic events in sports and entertainment. 🏟️ 3 Hustle Hot Topics from this episode: 🏟️ How to effectively lead teams across a national footprint while maintaining culture and accountability 🏟️ Building a service-first organization where relationships matter more than transactions 🏟️ What it really takes behind the scenes to execute world-class events with no margin for error One of my favorite themes from this conversation is that great hospitality isn't about the seats, the suite, or the event itself—it's about how people feel throughout the experience. This episode is packed with leadership lessons, revenue strategies, and practical insights for anyone working in sports, live entertainment, hospitality, or customer experience. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    25 mins
  • 52 Weeks of Hustle - The Season Ticket Is Dead. Long Live The Membership.

    52 Weeks of Hustle - The Season Ticket Is Dead. Long Live The Membership.
    May 27 2026
    🎙️ New Episode Alert — “The Season Ticket Is Dead. Long Live The Membership.” This week on “52 Weeks of Hustle,” I’m diving into one of the biggest shifts happening across sports and live entertainment right now: the evolution from traditional season tickets to membership-based models. For decades, the season ticket model was the foundation of sports revenue. But today’s fan is looking for something different — more flexibility, more personalization, and more value in the relationship. This episode breaks down why organizations across sports are rethinking ticketing strategy and how memberships are becoming the future of fan monetization and retention. 🎟️ 3 Hustle Hot Topics from this episode: 🎟️ Why the traditional season ticket model is under pressure 🎟️ How flexibility is becoming the new form of fan loyalty 🎟️ Why the best organizations are building relationships — not just selling seats Excited to continue Season 7 with these solo episodes focused on real strategies, real trends, and actionable insights for anyone working in sports and live entertainment. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    25 mins
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