How to Know If Your Marketing Is Built on Guesswork | Will Gadsby Peet
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How to Know If Your Marketing Is Built on Guesswork | Will Gadsby Peet
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Will Gadsby Peet has been a fractional CMO across hundreds of business models. The pattern he keeps coming back to has nothing to do with channels, budgets, or agencies.
Most founders lose touch with the one thing that made their early growth work — and then wonder why the expensive new hire isn't delivering. Will and James get into what that thing is, what it looks like when a founder gets it right, and the practical system any founder can build right now regardless of where they are with marketing. Specific, a little uncomfortable, and worth it.
More from James:
Connect with James on LinkedIn or at peer-effect.com
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