How a 60-Year-Old Video Game Publisher Survived the Free-to-Play Revolution

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How a 60-Year-Old Video Game Publisher Survived the Free-to-Play Revolution

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In this episode, Lucas and Luna explore the turnaround of a 60-year-old video game publisher that nearly collapsed when free-to-play mobile gaming disrupted its premium boxed-product business. They focus on the company's pivot to live-service models, the painful restructuring that cut 30% of its workforce, and how it re-emerged with a profitable subscription tier. Anchored to the current market environment of June 2026, they discuss how the S&P 500's record levels hide deep industry disruption, and connect the publisher's survival to broader lessons in adapting business models without losing your core audience. #VideoGamePublisher #Turnaround #Restructuring #FreeToPlay #LiveService #GamingIndustry #BusinessModelPivot #Subscription #Layoffs #DigitalTransformation #Business #Finance #Strategy #Resilience #LegacyCompany #FexingoBusiness #BusinessPodcast #TheTurnaroundPodcast Keep every episode free: buymeacoffee.com/fexingo

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