Why employee surveys only tell half the story of workplace culture with Dr Alex Gapud
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Why employee surveys only tell half the story of workplace culture with Dr Alex Gapud
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In this episode of LEAP Listens, Sara and Roger are joined by organisational anthropologist Dr Alex Gapud to explore what organisations can learn when they look beyond surveys, spreadsheets and engagement scores. Drawing on his work studying workplace cultures from the inside, Alex explains why understanding people's lived experiences is essential for building authentic employee value propositions that employees genuinely recognise and trust.
The conversation explores the gap between what organisations think employees value and what people actually experience day to day. Alex shares why qualitative research can uncover insights that numbers alone often miss, and why the most effective EVPs are built around real human stories rather than assumptions made in the boardroom.
LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk