Upcoming Events

Snowfighters Institute Webinars: Join us live for monthly webinars built to help snow pros run stronger, more profitable operations. All sessions run 10:00 to 11:00 AM.

Contract Review | Tuesday, June 2, 2026 Internal review and update of sales contracts and subcontractor agreements.

Pricing & Estimating Review | Tuesday, July 7, 2026 Are you pricing for profit or just hoping to break even?

Finding & Managing Subcontractors | Tuesday, August 11, 2026 How do you find subcontractors who actually show up when it snows?

Capacity Planning | Tuesday, September 8, 2026 How do you determine your true operational capacity?

Recruiting | Tuesday, October 13, 2026 Why can't you find good people to hire, and what can you do about it?

Incentive Compensation & Rewards | Tuesday, November 10, 2026 Are your bonuses and rewards actually driving the results you want?

Client & Employee Appreciation | Tuesday, December 8, 2026 Are you truly appreciating your clients and employees, or just going through the motions?

See the full webinar list →

In-Person Event

GROW! Snow | September 22 to 23, 2026 An in-person event built for snow leaders and their teams. Two days of snow-specific breakout sessions, a facility tour, and content designed to drive real change at your business. Details coming soon.

Joe and Carla Policastro, co-founders of Cycle CPA, join Phil to discuss why financial clarity is the foundation of a healthy snow and landscape business. From managing the cash flow challenges of seasonal work, to benchmarking your numbers against industry peers, to why your bank balance only tells part of the story, this husband and wife team shares how proactive accounting and advisory work help contractors make confident decisions instead of operating on gut feel. They also open up about the personal journeys that drive their mission to serve hardworking business owners in the green and snow industries.

Key Learnings

Your Bank Balance Is Only Part of the Picture - Checking your account daily tells you what you have right now, but future cash flow forecasting shows you what is coming and what to watch out for.

Seasonal Businesses Must Build Cash Reserves - Snow and landscape operations need enough cash saved during busy months to carry them through slow seasons and economic downturns.

Get Your Numbers Fast to Decide Fast - The earlier you receive accurate monthly financials, the quicker you can make confident business decisions.

Benchmark Against Industry Peers, Not Just Last Year - Comparing your numbers to industry averages reveals problems like labor costs running higher than competitors, pointing you toward what needs fixing.

Make Decisions on Data, Not Gut Feel - Business owners without timely, accurate information are operating in the dark, while knowing your numbers lets you plan the future with confidence.

Track Labor Hours Against Each Job - In a labor-intensive industry, knowing how many hours are budgeted toward a specific job and tracking time against it is critical to protecting your margins.

Outsource What...

• (00:00:00) - Start
• (00:00:20) - Welcome and Intro
• (00:01:59) - Why Most Owners Avoid the Books
• (00:03:55) - The Seasonal Cash Flow Trap
• (00:08:27) - How Cycle CPA Got Started
• (00:12:46) - Packages and the Numbers That Matter
• (00:16:23) - Building a Remote Team of 30
• (00:19:17) - Splitting the Work as a Couple
• (00:22:35) - Why Carla Chose Landscapers
• (00:24:59) - An Immigrant’s Resilience
• (00:27:07) - Joe’s Story: Angela’s House
• (00:32:07) - Who They Serve Best
• (00:35:56) - What Actually Sets Them Apart
• (00:38:12) - Making Your Software Talk
• (00:41:20) - Learn More About Cycle CPA
• (00:43:17) - Final Advice for Contractors