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Chase Bailey, an independent sales rep in the powersports industry, shares how racing dirtbikes as a kid led him into dealership work, where he learned the value of relationships, product knowledge and connecting with customers. In this episode, host Heather Wilson Schiltz chats with Chase about the role of independent sales reps, how the Powersports Rep Association helps open doors in the industry, and what it takes to represent multiple brands while supporting dealerships in a meaningful way.

From dealer-direct sales and merchandising advice to social media, customer experience and the realities of working on commission, this conversation gives listeners a behind-the-scenes look at an often unspoken part of the powersports business.

🎧 What You’ll Hear in This Episode:

• Lessons learned from working in dealership parts departments
• What an independent sales rep does and how the role differs from working for one brand
• How the Powersports Rep Association helps individuals break into the professional side of the industry
• Why relationships and communication matter so much in sales
• Tips dealerships can use to better sell parts, accessories and apparel
• Why product knowledge, merchandising and social media can make a big difference
• Chase’s advice for anyone wanting to build a career in powersports

📲 Connect with Chase Bailey on Instagram

🌐 Learn more about the PRA at PowersportsRepAssociation.org

SPONSORED CONTENT: If you're a motorsports event organizer who wants more participants or attendees, your marketing and operations may be in need of a revamp. I help evaluate where you're at, develop a customized strategy, implement the tasks and assess the results. So if you're serious about getting more support, let's work together. Visit HighGearSuccess.com to get started.

SPONSORED CONTENT: If you're a racer looking to show sponsors how you can bring value to their company, visit HighGearSuccess.com to view services offered by High Gear Success for racers.

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