Dan Faber has spent years helping B2B and B2C companies build stronger sales systems, coach sales teams, and create accountability that actually drives revenue growth. In this episode of Build Boldly, host Pat Rodgers sits down with Dan, sales trainer and consultant of Lushin, to break down one of the biggest challenges growing businesses face: turning owner-led sales into a scalable, repeatable sales process.

Pat and Dan look at what it takes to move beyond “winging it” and build a true sales machine for trade businesses, service companies, contractors, agencies, and growing entrepreneurial teams.

You’ll learn:

• How to define your Ideal Client Profile (ICP)
• The difference between inbound vs. outbound sales strategies
• Why referrals and networking partners are critical growth drivers
• Building a frictionless sales process
• Using CRMs effectively to track opportunities and accountability
• Coaching vs. training salespeople
• How founders can stop being the bottleneck in sales
• Structuring goals, milestones, and accountability systems
• Why sales is a learned skill, not just a personality trait

Whether you’re still selling everything yourself or trying to scale a growing sales team, this episode is packed with practical advice to help you create predictable revenue and sustainable business growth.

Listen now and learn how to build boldly through better sales leadership, systems, and process.

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