Thomas Barta
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Thomas Barta

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Thomas Barta is a leading expert on marketing leadership and growth. A former McKinsey partner and former CMO, he studies how people transform organizations—including the world’s largest study, with over 67,000 executive assessments, on what makes an impactful Chief Marketing Officer. Thomas is the co-author of The 12 Powers of a Marketing Leader (McGraw-Hill) and the founder of the Marketing Leadership Masterclass. He has consulted and marketed for over 20 years, across 14 industries and 45 countries. His clients include many of the world’s most prominent organizations, including over two dozen from the Fortune 500. Thomas has spoken to thousands of executives worldwide at events for firms as diverse as Adobe, Google, IBM, SAP, and the Financial Times. He is the Global Dean of the Marketing Academy CMO Fellowship and an Honorary Fellow of the Marketing Society.
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